Crash Course in Crisis Comms for School Leaders
8 July | 12:15 pm - 1:00 pm
The session will provide attendees with the opportunity to learn from a former journalist and Government media adviser the essential practical information they need to handle the kinds of crises that can affect those in the education sector. Ollie will explain how journalists open up news angles and the narratives they want to tell. It will be an interactive session that will provide advice on the importance of story-telling, will set out the golden rules of handling tough media interviews, and how to stick to your key messages. Ollie will also run mock interviews.