Christine Bayliss and Antonia Chitty will lead you through the steps needed to establish an effective marketing strategy that will deliver results. From understanding your audience, determining your objectives to creating the message, they will guide you with real life examples of how to use marketing tools effectively. They will cover the use of social media, stakeholder engagement and reputation management so you can take away and create your own opportunities to promote your message. You will leave this session with a clear idea about how to deliver your own vision that will benefit your learners, pupils or students.
Across two days, over 250 sessions will take place at the Festival. A full timetable of sessions will be available from late May 2019. Until this point we will only be announcing the day(s) sessions will be taking place.